Author name: Stratly Team

Maximize your fundraising with a powerful fundraiser form template. Streamline events, boost donations, and raise funds more efficiently!

For many of us, summer fundraising can be frustrating because often our donor communications during this season yield less-than-ideal results.

The internet is beginning to look like one large picture book. With Instagram, Facebook, and Pinterest all having dominating platforms based around images, much of the online world is starting to follow suit. There is now an expectation of advertisements, e-mails, and blogs, to utilize imaging in new creative ways. Here are a few ways to help communicate your story through images.

The ability to engage an audience is becoming increasingly difficult with the large amount of advertising media we encounter on a daily basis. People’s inclination to gloss over advertisements that embody a “cookie cutter” marketing strategy, stems from the fact that people have seen these methods over and over again. This is why finding new ways to intrigue your audience is imperative to keeping up with the shifting landscape of cause marketing.